May 24, 2008: Portuguese cork
manufacturer launches a recycling program.
By Bob Ecker
Napa Valley Register
At the Culinary Institute of America at Greystone, in the
wine classes alone, Crystal Collins, the wine studies
program coordinator, estimates they collect up to 900 corks
a day from the bottles they open.
Add to that the bottles of wine opened in the Wine
Spectator Restaurant, and at special CIA events.
Then imagine all the bottles of wine that are opened
every day throughout the Napa Valley.
It all adds up to a heck of a lot of corks.
Cork manufacturers produce more than 13 billion stoppers
a year, but until recently, at least in the US, however, no
one had created a systematic, organized cork recycling
program.
ReCORK America, sponsored by Amorim, the huge Portuguese
cork manufacturer, is setting out to change this, with a
recycling program, which has just made its debut in
California.
Still the most-used closure for wine bottles, a cork
begins its life as bark from a cork oak tree, or technically
Quercus suber L. Naturally sustainable, the bark is expertly
shaved and meticulously honed to produce the corks. The
healthy oak trees are only harvested once every nine years
and often live more than 200 years. Even after a wine cork
concludes its initial job, it remains a natural product — so
it seems obvious that instead of tossing it in the trash, it
could be reused.
“This is a natural, for a natural product,” said Roger
Archey, project manager for ReCORK America. What began as a
pilot program in Oregon is now up and running in many San
Francisco businesses and restaurants and now, a few
locations in Napa Valley, he said. There are plans to
eventually take the program nationwide.
Unlike artificial corks or screwcaps closures, used corks
can be recycled and then re-made into floor tiles, building
insulation and gardening products. A company is Missouri is
producing attractive flooring made from recycled corks and
has already partnered with ReCORK to pay for transportation.
Recycled cork can even be finely ground and consumed in a
bio-mass generation projects. (Incidentally, used corks make
great fire starters; try this to start up your fireplace or
wood stove.) The cleaned, finished cork can also be used for
automobile gaskets, shoes and even experimental clothing.
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Archey hopes to attract many green customers. “The secret is to
tap volunteer activities,” he said. Amorim is giving their
wine industry customers big bags, or bale sacks, which held
the new corks being delivered from Portugal. Each sack holds
up to 5,000 corks.
Some wineries, like Signorello in Napa, have joined the
program. Besides bottling line surpluses, wineries go
through large amounts of used cork in their testing labs.
The Culinary Institute of America at Greystone in St.
Helena has also adopted ReCORK America. They now have cork
recycling boxes in the Rudd Center classrooms as well as the
Wine Spectator Restaurant at Greystone.
Other local businesses including Bouchon restaurant in
Yountville and the Calistoga Ranch have partnered to collect
and deliver their used corks.
The new Whole Foods market in Napa is onboard and may
make a huge impact due to their corporate reach. Rebecca
Martin, an associate team leader who runs the store’s wine
program, said, “Being green is a big part of my life. We
here have the power to do things — a green mission fits into
Whole Foods’ philosophy. The trucks are already driving
around, dropping off deliveries, now they can pick up
corks.”
Martin is hoping that there will soon be ReCORK America
recycling bins throughout Northern California. “The more
corks recycled the better ... Screwcaps have their place,”
she said. “But I’m a fan of cork, it’s a renewable
resource.”
So far, the initial success and positive response to the
program has led to a good problem. “At this point, the
logistics are the main concern,” said Archey. If it takes
more energy to collect corks, then the program becomes
financially and environmentally unsustainable. People
involved are getting the word out by filling empty
“deadhead” delivery trucks — those returning without a load
– with big bags full of corks to deliver to a collection
center, such as Amorim’s in Napa. “This is a networking
process, mostly for people in the field,” said Archey.
“This is just the beginning,” said Archey, who is open to
speaking with entrepreneurs, inventors, scientists,
architects and others to come up with novel uses for
recycled cork. “We’re looking for new, symbiotic
relationships. My offer to the market is, if you want to
test out your theory, give me a call.”
For more information on where to find cork recycling
boxes call: (877) 321-CORK or e-mail: recorkamerica@pacbell.net
By BOB ECKER
NAPA VALLEY REGISTER

Προσθήκη:
24/05/2008
Τελευταία Ανανέωση:
24/05/2008
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